Text Box: family and even enter them into a Hershey contest among all promotion participants. The Karaoke Tones™ solution is available to wireless operators on both hosted and turnkey platforms to suit any business model. For more information please contact Kimberly Haas at 239. 425. 3000.
Text Box: Marketers at The Hershey Company needed to connect with today's youth, representing nearly 32 million consumers. Hershey wanted to reach out directly to this highly social and tech-savvy group. The company also sought to capitalize on today’s trend toward self expression with personalized wireless content. Nearly 70% of teens own cell phones, and Hershey realized the promotional potential of mobile. In March 2007, Hershey signed a contract with Interop Technologies to use its Karaoke Tones™ solution to support  promotional campaigns directed to the youth demographic. The Karaoke Tones™ solution enables Hershey customers to Text Box: use their own handsets and voices to create ringtones or ringback tones.       The Hershey Singtones™ campaign, powered by the Interop Karaoke Tones™ solution, officially launched in June. Specially marked packages of Icebreakers mints, gums, and sours contain the promotion. One in three packages will win a free Singtones™ download. The winners will choose from an extensive content library and follow a simple Web recording process with lyrics, voice prompts, lead vocals, and music to record their Singtones™. Once recordings have been delivered to their handsets users can choose to share them with friends and

Interop Connects Global Brands to the Wireless World

Interop Named a "Fierce 15" Wireless Company for 2007

Interop has been named to the annual FierceWireless "Fierce 15" list, designating it as one of the top wireless companies of the year. Fierce 15 companies are evaluated by the editors at FierceWireless for innovation and creativity. Many of the companies selected, including Interop, provide applications that boost

operator revenue. "They were chosen because we think they

have the potential to advance the North American wireless industry and become a great success story--these are companies that are the epitome

of fierce," said Sue Marek, Editor-in-Chief, FierceWireless. Interop is pleased to have its efforts to support personalized, user-generated content recognized by such a trusted news outlet.

Text Box: What customers are saying about Interop...

“Interop Technologies is providing an innovative, high-capacity WAP solution that will help us maximize customer satisfaction with mobile Internet services.”
Ann Newhall, RCC


“Interop Technologies offers scalable, affordable technology solutions that enable our company to compete effectively and fulfill our mission of community-focused service.” 
Lonnie Rue, Brazos Cellular


“We now have an efficient tool that will assist us in providing a wider selection of music and is sure to be a great asset, helping us achieve our selling goals for this year.“
Miguel Garcίa Rechani,         Centennial Wireless of Puerto Rico.

SUMMER 2007

Ice Breakers are in stores now!


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