Dear Operator,
Technology and the way we communicate through it are evolving, but it seems you’re just standing still. I’m not sure if you’ve noticed, but as a consumer I can tell you that when we’re given more, we expect more.
Navigating life through our mobile devices has been easy, but now we know it could be even easier.
Let’s start with traditional messaging; it’s boring and outdated compared to what’s being offered through messaging apps today. Let’s face it, "texting" really isn’t fun or involved enough for the way I like to communicate. I want to send pictures in my group texts, share my contacts or send my best friend an emoji to better express how I feel, or just to make her smile. Why would I use a simple text when there are so many other places I can go to communicate in more exciting, personal, and custom ways?
Read the full article in the CCA Voice
Learn more about the research study that inspired this article.
