The Future of Wireless: The Next 10 Years --- As the reach of Rich Communications Services (RCS) grows in the United States, so does its viability as an A2P channel for brands and enterprises that are looking for the ideal place to engage their customers and improve the user experience.
Written by Isabel Butcher, sub-editor of Mobile Time.
During the Mobile World Congress (MWC), which will take place between February 24th and 27th, the Finnish Unikie will launch a messaging solution for companies for the Apple operating system, the Unikie iOS RCS business.
Written by Tim Banks, Editor of the Mobile Industry Eye.
Mobile messaging has had a big year. Where once email was the preferred way for brands to communicate, it’s messaging that is now proving itself as the most effective channel through which to ‘speak’ to consumers. Not just as a marketing function but at all points throughout a customer’s journey.
Written by Kelly Hill, Editor, Big Data, Analytics, Test & Measurement at RCR Wireless News.
Sprint, T-Mobile US, Verizon and AT&T are going all-in on RCS, with a new joint venture to enable cross-carrier RCS messaging.
The Competitive Carriers Association (CCA) held its 2019 Annual Convention last week at the Omni Providence Hotel. We were thrilled to once again support the CCA as a Pinnacle sponsor this year and excited to have the chance to meet with many of our U.S. customers, partners and colleagues to discuss smart investments for the wireless customer's future.